Lifestyle
Client
SleepyHead sofa
Services
Campaign
Concept / Production
Year
2021
From a production lens, the brief centered on capturing furniture beyond its traditional role. Today’s homes are multi-functional: where work, rest, and leisure coexist and each setup needs to reflect that fluidity. The idea of “Unbox Your Comfort Zone” came alive through adaptability, portraying comfort as dynamic, lived-in, and evolving. We translated this into spaces that felt natural yet aspirational, where a single piece seamlessly moved across moments-brought together with thoughtful detailing and quirky, relatable scenarios.
Client
SleepyHead Mattresses
Services
Campaign
Concept / Production
Year
2021
Some shoots feel like work and some feel like work from home. The setting and the team we worked with made sure all of us felt the comfort of a home and a family. Towards the end of the 3-day long hustle, we all had these mixed feelings of being happy and sad. Happy for completing the project successfully and sad because we wouldn’t get to see those faces the next day.
Client
HomeStop
Year
2025
We developed a fashion forward visual language that elevated the home category through strong production design and precise execution. From set design, lighting, styling, and talent direction, every detail was curated to feel lived in yet aspirational. In a market crowded with predictable décor visuals, bold colors, dynamic compositions, and expressive props brought emotion and personality to every frame. The result was a campaign that resonated with audiences and gave Homestop a clear and distinctive visual identity.
Client
Home Centre
Services
Production
Year
2024-25
It was a truly unique ten day immersive experience that demanded meticulous preparation every single day, from perfectly ready sets to refined details, vibrant colors, and precise lighting. Our aim was to bring the creative vision to life exactly as imagined, often going beyond it, and in the process those intense days not only tested our skills but also brought the team closer together, with every frame and moment reflecting our shared passion and commitment to making ideas not just seen, but deeply felt.
Client
Duroflex Mattress
Services
Campaign
Concept / Production
Year
2019
No matter how good the mattresses were, this was one project that made us lose our sleep. 2 days. 100+ images. 200+ crew. Our very first and the biggest requirement till date and needless to say we gave it our 110%. And you know the outcome is good when it’s been repeatedly used on several platforms.
